Coming soon | Craft and work
David E. Sproule | Workshop draft
Selling Handmade Without Content Theater
Marketing for makers who would rather make
Marketing | workshop draft, about 12,068 words, 8 chapters
Marketing for makers who would rather make Target about 12000 words. Workshop coming soon. Not for sale until SOON gates pass.
Not for sale
Workshop draft. Keeper pass still ahead.
Cover and brief are up. Workshop draft may already exist locally. Not for sale until a keeper pass and Soft Margins checkout.
Opening sample
First pass from the workshop. Not the ending.
You've spent countless hours crafting with your hands, pouring your heart into each stitch, knot, and bead. Your products are more than just items, they are expressions of your artistry, your passion, and your dedication. But as you stand at the threshold of selling your creations, you find yourself facing a daunting challenge: how to market them without resorting to the usual content theater that feels like it’s stripping away the very authenticity you’ve worked so hard to cultivate. The problem is clear: traditional marketing strategies often feel like a facade, a glossy veneer that doesn’t resonate with the sincerity and craftsmanship of your handmade goods.
Chapters in this draft
- What this book is for
- The problem in plain language
- Tools for this week
- Scripts and checklists
- Failure modes
- When to get more help
- Practice plan
- Honest limits
Soft Margins
Ask the Unsaid
One question about this title. Tease, do not spoil.
About the author
David E. Sproule
Writes and builds from Edmonton, Alberta. Sproule Lit workshop drafts and Phyllux Tech, local first: files as masters, honest length, and tools people can use on a hard Tuesday.
